To align teams and commercial networks. We develop the agenda, narrative and speaker content, and coordinate staging, rehearsals and live direction.
Your message.
An event to experience.
A strategy to share, a network to engage, a product to explain. We turn what you need to communicate into an idea, a story and a live experience. From concept to delivery, we oversee every stage of your event under one coordinated direction.
Let’s talk about your event →One objective.
The right format.
Does your network need to understand a new strategy? Should your launch make the value of a product clear? Does your convention need a fresh purpose? We start with what people need to understand, feel and do.
We build the message, concept and format around that goal: content, spaces and participation work together. Timing, budget and feasibility inform the project from the first idea.
To take a message to multiple locations. We design a repeatable format, staging and activities, coordinating production, local adaptations and audience flows.
Launches, celebrations and tailored experiences. We develop the central moment, demonstrations and interactions, managing content, technology and on-site coordination.
Impact
Each phase produces decisions and materials for the next. Objectives, approvals and responsibilities are agreed at the outset.
Decode
A shared brief: audience, priority message, intended outcome and the criteria used to assess it.
Design
A concept to review, the format, running order and an initial definition of spaces and content.
Deliver
A production plan with timing, owners and approvals. Followed by content, technical checks, rehearsals and live direction.
Prove
An assessment against the agreed objectives, using feedback, participation and available data.
From concept
to delivery.
20ACTION is your point of contact for the entire event. We oversee concept, content, production and live direction, as well as venues, registration and logistics. One coordinated approach connects every stage, from the first decisions to the participant experience.
Let’s define
your next event.
Tell us what should change after your event: which message needs to reach whom, and why. We use that to shape the idea, alongside timing and budget.
Let’s talk about your event →


